The big tree just missed our house in Westchester County, NY We all know that social media ranks high as a key marketing support tool, but the crisis of #Hurricane Sandy reveals how much Social Media can help our communities emotionally. Do you agree? On the night of the storm, the news media, the government, politicians, neighbors and friends used Facebook and Twitter and mobile alerts to send helpful hints on how to deal with the crisis. False information and photos did run a bit rampant (the New York Stock Exchange flooding) but it was quashed quickly on social media, [...]
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